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Tony Burkinshaw's avatar

Measurement can be brilliant and extremely effective.

But…

We get seduced into the belief that because something can be measured, it should be;

and if it is measured it should be targeted;

and if it’s targeted there is a ‘good’ and a ‘bad’ outcome;

and if you get a good outcome, you should strive for a better one…

…and…

…and…

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TKRok's avatar

Very relatable. I've measured my daily activity to the minute, as well as sleep quality, running times and workout routines. They were all helpful in the sense they gave me key insights, but after a while I realized the act of measuring itself was one, becoming a distraction, and two, removing the joy of the activities for me.

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